Digital Marketing Specialist — Digital & Software Products

Company: Doodex (PT. Doodex JM) ·
Odoo Official Partner Location: On-site — Yogyakarta,

Indonesia (Gedung SOR Pesona Merapi, Sinduharjo, Ngaglik, Sleman)
Type: Full-time 

About Doodex:

Doodex helps ambitious manufacturing and service teams run their business on Odoo + AI. As an Odoo Official Partner delivering worldwide, we build and sell digital products — ready-to-install Odoo apps and modules — through our online shop at hub.doodex.net/shop, alongside our implementation, integration, and consulting services.

We're now looking for a hands-on Digital Marketing Specialist to own the growth of our digital product line and drive sales to an international, English-speaking market.

The Role:

You'll be responsible for planning, launching, and optimizing paid and organic campaigns that turn traffic into paying customers for our Odoo apps and software products. You'll own the full funnel — from ad creative and landing pages to conversion tracking and reporting — with a strong focus on measurable ROI.


What You'll Do:

• Plan, launch, and optimize Google Ads and Facebook/Meta Ads campaigns targeting English-speaking markets (search, display, retargeting, and social).
• Build and refine the go-to-market and paid acquisition strategy for our digital / software products (Odoo apps and modules).
• Set up and manage conversion tracking, audiences, pixels, and analytics; report on CAC, ROAS, CTR, conversion rate, and revenue.
• Write and test compelling ad copy, landing pages, and product messaging that speaks to an international B2B / software audience.
• Use AI tools to accelerate content creation, audience research, creative testing, and campaign optimization.
• Run A/B tests on creatives, offers, and landing pages to continuously improve conversion.
• Collaborate with product, sales, design, and our SEO team to align campaigns with launches and promotions.

What We're Looking For:

Requirements:

• Proven experience running Google Ads and Facebook/Meta Ads with real, demonstrable results.
• Track record marketing digital or software products (SaaS, apps, plugins, or similar).
• Strong understanding of the English-speaking / international market and fluent professional English (written and spoken).
• Practical experience using AI technology for marketing (content, creative, research, or campaign optimization).
• Solid grasp of analytics, conversion tracking, and data-driven decision making.
• Comfortable working on-site in Yogyakarta, full-time.

Plus Points:

• Working knowledge of SEO (you won't own it — we have a dedicated SEO team — but understanding it helps you collaborate).
• Familiarity with Odoo, e-commerce, or the ERP / B2B software space.
• Experience with email marketing, marketing automation, or CRM.
• Basic design skills (Canva, Figma) or experience briefing designers.

Why Join Doodex:

• Own the growth of a real, revenue-generating product line — not just a channel.
• Work with a global Odoo Official Partner serving customers worldwide.
• Modern stack: AI-first marketing workflows and a real product to sell.
• Clear impact — your work directly drives sales and is measured on results.
• Work on real, impactful ERP projects
• Exposure to international markets and clients
• A supportive team that values ownership, initiative, and transparency

🛡️ Social Security

• Enrollment in BPJS Kesehatan (Health Insurance)
• Enrollment in BPJS Ketenagakerjaan (Employment Social Security)

💻 Work Equipment Facilities

is entitled to:

• Computer with 2 monitors (double-screen setup)
• Spacious desk & ergonomic chair

🏢 Office & Daily Facilities

• Free lunch & snacks every working day
• Access to meeting rooms, stable internet, and licensed software

🌊 Additional General Facilities

Pool Table

📅 Leave

• 12 working days annual leave per year
• Special leave

Bonus & Salary Increase:

• Bonus based on management evaluation
• Annual salary increase based on performance
• Loyalty bonus based on performance

Work-Life Balance & Team

• Annual gathering & team building
• Flexible working hours (08:30 arrival, 8 hours/day)
• Internal leisure activities (gaming corner / mini-events)

How to Apply: 

Send your CV, a short note on your relevant experience, and examples or metrics from past Google/Meta Ads campaigns (portfolio, case studies, or dashboards)

Bonus points: tell us how you'd market one of our products at hub.doodex.net/shop.