Social Media Manager

Role Overview

We’re looking for a highly creative Social Media Manager who will become the driving force behind Akura Villa's digital presence.

This is a hands-on role for someone who loves storytelling, content creation and building brands through social media.

You’ll be responsible for developing content ideas, coordinating photo and video shoots, creating and publishing content, managing our social media channels, engaging with our audience and supporting our sales team through compelling digital storytelling.

You’ll work closely with our founders and leadership team to document the journey of building one of Bali’s most exciting lifestyle, hospitality and wellness brands.

This is more than a social media role—it’s an opportunity to help shape how people discover, experience and connect with the Akura Villa's brand.

Key Responsibilities

Social Media Strategy & Execution

• Own and manage the day-to-day execution of Akura Villa's social media strategy.

• Manage multiple social media accounts, including Akura Villa and Uluwatu Seaview Villas by NueState.

• Develop and maintain monthly and weekly content calendars.

• Ensure a consistent and engaging publishing schedule across all platforms.

• Stay ahead of social media trends, platform updates and emerging content formats.

• Monitor performance and continually optimise content based on insights and analytics.

Content Ideation & Creative Direction

• Develop creative content ideas that educate, inspire and entertain.

• Plan content around key business initiatives, launches, projects and events.

• Identify storytelling opportunities across every part of the business.

• Build content series that people genuinely look forward to following.

• Constantly bring fresh ideas that strengthen the Akura Villa's brand.

Content Creation

• Coordinate and direct photography and videography shoots.

• Capture behind-the-scenes moments across our projects, properties and team.

• Film, edit and publish engaging short-form videos, reels and stories.

• Write compelling captions that reflect the Akura Villa's brand and tone of voice.

• Create visually engaging carousel posts and graphics using Canva or Adobe Creative Suite.

• Build and maintain a well-organised content library.

Community Engagement

• Actively engage with our online community every day.

• Respond to comments and direct messages in a timely and authentic manner.

• Build genuine relationships with our audience.

• Identify qualified sales enquiries and work closely with our Sales Team to ensure a seamless customer experience.

• Encourage meaningful conversations that strengthen our community and brand.

Brand Ownership

• Protect and elevate the Akura Villa's brand across every piece of content.

• Maintain consistency in visual identity, messaging and storytelling.

• Ensure every post reflects our values, attention to detail and premium positioning.

• Work closely with our founders to document the journey of building one of Bali’s most exciting lifestyle and hospitality brands.

Collaboration

You’ll collaborate daily with our founders, sales team, designers, hospitality team and external creatives to ensure we’re consistently producing high-quality content that reflects the energy, ambition and personality of Akura Villa's.

We’re looking for someone who doesn’t wait for content to happen.

We’re looking for someone who creates it.

About You

You’re someone who naturally sees stories everywhere.

You have a strong eye for aesthetics, understand what makes great content and genuinely enjoy creating engaging social media.

You don’t wait to be told what to film—you proactively come up with ideas, organise shoots and create content people actually want to watch.

You’re equally comfortable behind the camera, coordinating a shoot or sitting down to edit a reel.

Most importantly, you’re excited about helping build a brand from the ground up.

Skills & Experience

We’re looking for someone with:

• 2+ years’ experience managing social media for a brand or business.

• Excellent copywriting and communication skills.

• Strong understanding of Instagram &Facebook.

• Experience with Meta Business Suite.

• Experience using Canva.

• Experience editing short-form video (CapCut, Adobe Premiere Pro or similar).

• Strong organisational and project management skills.

• Confidence coordinating photo and video shoots.

• A strong eye for design, branding and visual storytelling.

Bonus points if you’ve worked in:

• Hospitality

• Real Estate

• Architecture

• Interior Design

• Lifestyle Brands

• Luxury Brands

• Wellness

Success in Your First 12 Months

You’ll be successful in this role if you:

• Build a consistent and engaging social media presence across both brands.

• Create a high-quality content library that showcases the Akura Villa's lifestyle.

• Increase engagement and audience growth across our social channels.

• Help generate qualified enquiries through social media.

• Launch successful email marketing campaigns.

• Strengthen Akura Villa's reputation as one of Bali’s most exciting emerging lifestyle brands.

Why Join Akura Villa?

This is a rare opportunity to join a fast-growing company at an exciting stage of its journey.

You’ll work directly alongside the founders, helping shape the voice, personality and future of a brand that’s redefining lifestyle real estate in Bali.

You’ll have the freedom to be creative, contribute ideas and make a genuine impact while working across architecture, hospitality, wellness and design.

If you’re looking for more than just another social media job—and want to help build something meaningful—we’d love to hear from you.