Digital Sales & Marketing Executives Performance Marketing SEA Launch

Digital Sales & Marketing Executive – Basic + Commission + Performance Bonus + Equity | SEA Launch

2 Roles Available | Jakarta-based or Remote (WIB timezone)

About Us

We’re launching a new venture across Southeast Asia. We’re hiring 2 builders to own go-to-market execution from day one and scale it into a profitable business.

You’ll work directly with the founder/investor, own key decisions, and have the budget and autonomy to build a team once we hit target revenue. No approval decks, no bureaucracy.

What You’ll Own in Phase 1

1. Performance Marketing: Build and scale revenue-driven campaigns on TikTok, Meta, and Xiaohongshu. Focus is on ROAS and gross profit, not vanity metrics.

2. Go-to-Market Strategy: Lead positioning, pricing, offer design, and strategic partnerships for our 2026 Indonesia/SEA launch.

3. Team Building: Recruit and manage a 5-person sales & marketing team once we reach Rp 800M/month in revenue.

4. Channel Expansion: Expand into SEO, analytics, and additional acquisition channels after unit economics are proven.

What We’re Looking For

- 1+ years managing Rp 110M+/month in ad spend OR generating Rp 365M+/month in revenue

- Fluent Mandarin and business-level English – required for Chinese-speaking SEA markets

- Strong P&L mindset: you think in ROAS, LTV, and payback period, not just CTR

- Hands-on experience with automation, website development, lead generation, and sales & marketing ops

- High ownership and speed: you test fast, cut what doesn’t work, and scale what does

- Based in Indonesia or the SEA timezone. Jakarta preferred for in-person collaboration.

Compensation & Growth Path

- Base Salary: Rp 6 to 9M/month + 10% of gross profit you generate – uncapped

Example: At Rp 730M/month revenue, that’s Rp 73M in commission = Rp 84M total for the month

- Equity: 1-3% over 2 years with a 6-month, 25% cliff

- Fast-Track to Country Manager: Target total comp Rp 15M-25M/month + profit share once the team is built. Promotion is based on revenue performance.

- Autonomy: Direct access to the investor and budget to hire once we hit Rp 800M/month revenue

- Management Perks: Included upon promotion to Country Manager

This Role Is For You If

You’re a proven closer who prefers performance-based pay over a high fixed salary. If you need Rp 25M+ guaranteed without proven results, this isn’t the right fit. If you want to turn an Rp 10M base into Rp 70M+/month within 12 months by driving revenue, we want to talk.

How to Apply

Send your application with the subject line “SEA Builder ID” and include:

1. A screenshot of a Rp 5.5M+ deal closed via social DM in the last 90 days. Client names can be blurred.

2. Your strongest platform and the weekly hours you can commit to this role

3. Your updated resume

Note: This is a builder role. We are not hiring candidates looking to “learn social media on the job.”

Screening Questions

1. What was the highest monthly ad spend or revenue you personally managed in your last role?

- Less than Rp 73M

- Rp 73M – Rp 182M

- Rp 182M – Rp 730M

- Rp 730M+

2. Are you fluent in Mandarin and business English? Yes / No

3. Are you comfortable with an Rp 11M base + uncapped 10% gross profit, knowing your income depends on performance? Yes / No

4. Have you closed a deal over Rp 5.5M via social DM in the last 90 days?