Digital Strategist

Digital Strategist 

About Juicebox

For over 18 years, Juicebox has built a strong reputation as leaders in crafting superior digital products that drive tangible business results across Australia and South-East Asia, one of the fastest-growing regional markets on the planet. Our philosophy is rooted in strategic thinking with agentic stacks at the core: a passion for creativity, design, and technology, paired with a comprehensive service offering that delivers exceptional digital experiences.

We're not an ad agency. We're an AI-driven performance engine, and our positive growth journey continues. We're looking for a Digital Strategist to join our Growth team.

The mission

You'll own the strategic roadmaps for a portfolio of high-value SEO, AEO (Answer Engine Optimisation), and Pay-Per-Click advertising clients, while helping drive the transition from traditional SEO to GEO & AEO so our clients dominate AI-driven search environments. Managing budgets and navigating roadmaps is standard, but we're really after someone who can grow client visibility and drive genuine business outcomes.

You'll bridge the gap between our specialist implementers and our automated agentic workflows, and where relevant, into the core digital product builds (websites and apps) our clients rely on, ensuring every project meets the highest standards for discoverability, engagement, and conversion.

What you'll do

• Orchestrate growth: Proactively manage a portfolio of SEO/AEO and PPC retainers, leveraging both human specialists and agentic department workflows
• Strategic roadmapping: Define and deliver high-level roadmaps and budgets that bridge technical performance and client business objectives
• Integrated digital strategy: Develop holistic, data-driven strategies spanning SEO, paid search, social, and content, aligned to business goals and user experience
• Streamline busy work: Relentlessly audit workflows. If a task takes more than 10 minutes to perform manually, delegate it to an agent or remove it entirely
• Client collaboration: Act as a key strategic partner, presenting strategies and insights with confidence and providing regular performance updates
• Performance analysis: Use analytics and reporting tools to turn campaign and customer behaviour data into optimisation decisions
• Internal briefing & QA: Brief internal teams (copywriting, creative, web development) and run quality assurance checks across deliverables
• SEO & AI in search evangelism: Champion SEO and AI-search best practice (AI Overviews, LLM optimisation) across the agency
• Drive performance: Own the strategic results; keep your setups and architecture the gold standard for delivering business outcomes

What you'll need

• 5+ years' experience in an agency or agency-similar environment
• A systems-first mindset: you view ad accounts as software to be optimised, not just campaigns to be tweaked
• Proven experience in high-spend, high-complexity PPC/Paid Social environments, across platforms such as Google Ads (Search, PMax, Display, Video), Meta Ads and LinkedIn Ads
• Working knowledge of platforms such as Google Analytics (GA4), Google Tag Manager, Google Search Console, and SEMrush; HubSpot experience highly regarded
• Comfort navigating content management systems such as WordPress, Shopify, Webflow, Statamic, or Sanity
• An understanding of the broader digital ecosystem and how every touchpoint contributes to business outcomes
• A willingness and desire to reimagine the traditional digital marketing workflow
• Deep suspicion of "best practice": we build based on data and velocity, not what Google Support tells us to do
• Exceptional communication skills: able to articulate technical architecture to C-suite stakeholders with clarity

Nice to haves: Figma Slides / Figma Design Suite experience, relevant tertiary qualifications in marketing.

A little about you

• You're results-driven, organised, and able to juggle multiple priorities at once
• You're solutions-focused and not afraid to roll up your sleeves
• You can articulate complex technical information with clarity, in writing and in person
• You're a team player, always ready to lend a hand
• You have empathy: able to advocate for the client internally while understanding the business's priorities and needs
• You're driven by curiosity and a passion for learning new things

What to expect

At Juicebox, we're not just hiring to fill a position; we're looking to build a career. There is genuine momentum and passion within Juicebox. We truly love what we do and are always seeking to deliver the best and be the best. We need the best from you.

• Global collaboration: work daily with our global team on high-tier international clients
• Competitive remuneration: within a highly collaborative, team-based atmosphere
• Professional growth: ongoing learning through a structured approach to professional development and HubSpot certifications
• Hybrid flexibility: work from our West Leederville studio (across the road from the train station, with great coffee and food options next door) or from home
• Studio culture: a creative, vibrant atmosphere with local lifestyle perks and team benefits
• Long-term commitment: please no freelancers or outsourcers; we prefer our team in-house and here for the long term

The culture & benefits:

• Competitive remuneration with compelling benefits and clear pathways for progression.
• Flexible hybrid working arrangements including travel to our Indonesian office
• You'll work with a roster of great clients across AU and SE Asia, shaping how they show up in the world.
• We stay at the bleeding edge of tech. If you want to learn it, we want to help you master it through a structured professional development programme.
• A lively agency environment with convenient proximity to Besk and other lifestyle amenities.
• Additional perks including an extra day off to spend as you please, a passionate team culture, fresh fruit daily, and discounts at local gyms and retailers.