Creative Content Specialist

Job Description:

• Write clear, engaging, and persuasive copy for digital campaigns, social media, landing pages, push notifications, in-app communications, and other marketing channels.

• Develop and maintain KrediOne's brand voice and messaging guidelines across all customer touchpoints.

• Translate complex financial products and features into clear, customer-friendly content in both Bahasa Indonesia and English.

• Partner with the design and marketing teams to create compelling campaigns by aligning copy with visual concepts.

• Review and approve marketing assets, including videos, banners, static ads, and digital creatives, to ensure accuracy, brand consistency, and overall quality.

• Verify product information, regulatory disclaimers, and compliance requirements across all marketing materials before publication.

• Provide constructive feedback on scripts, storyboards, creative concepts, and production outputs to optimize campaign effectiveness.

• Coordinate with internal stakeholders and external vendors to manage content revisions and ensure timely delivery.

• Maintain organized content libraries, version control, and documentation for marketing assets.

• Improve content creation and review workflows to streamline approvals and enhance team efficiency.

• Stay up to date with fintech trends, competitor activities, and content marketing best practices to continuously improve creative quality.

Requirement:

• Bachelor's degree in Communications, Marketing, Advertising, or a related field.

• 2–5 years of experience in copywriting, content creation, or a creative review role. Preferably in fintech, banking, e-commerce, or a digital agency.

• Has strong portfolio showcasing copywriting samples and/or creative review work.

• Exceptional writing and editing skills in Bahasa Indonesia. Proficiency in English is a strong advantage.

• Solid understanding of brand voice, tone, and messaging consistency across channels.

• Experience reviewing video content and providing structured, actionable creative feedback.

• Keen eye for design detail — able to identify visual inconsistencies, copy errors, and brand deviations in banners and digital ads.

• Familiarity with tools such as Google Workspace, Notion, Trello, or similar project management platforms.

• Ability to manage multiple projects and deadlines simultaneously without compromising quality.

• Strong interpersonal skills for cross-functional collaboration with design, product, and marketing teams.