Marketing

Field: International Education and Assessment Services

Location: Jakarta, Indonesia

Job Type: Full-Time

Application Deadline: 19 July 2026

Email Subject: MKT01

• IIEF (iief.or.id) is an Indonesian foundation (Yayasan) with more than 40 years of experience managing various in-country and international scholarship and training programs on behalf of various donor institutions. IIEF develops its expertise in four core areas, i.e.: (i) Scholarship Management, (ii) Capacity Development Initiatives (e.g.: leadership, university partnership, internship, entrepreneurship, NGO capacity building, etc.), (iii) Services to Education, and (iv) Testing and Certification.
• IIEF is the sole representative of the Educational Testing Service (ETS) in Indonesia, and we are responsible for administering TOEFL ITP® tests nationwide. Since 2023, IIEF has also managed the TOEFL® Lounge, a dedicated information and service center for prospective TOEFL test takers in Indonesia. This initiative ensures that the public has access to accurate and comprehensive information about the TOEFL®.

KEY RESPONSIBILITIES

As a Marketing Specialist, you will drive business growth, expand our institutional network, and promote world-class educational assessments:

• Market Research & Lead Generation: Conduct research to build and maintain comprehensive databases of high-potential corporate and institutional customers.
• Oversee, promote, and expand institutional partnerships specifically for IIEF Center Makassar, optimizing its market presence among universities, schools, and corporate institutions in South Sulawesi and Eastern Indonesia.
• Sales & Telemarketing: Execute strategic telemarketing campaigns and manage technical requisition meetings to identify client needs.
• Market Research & Lead Generation: Conduct rigorous research to build robust databases of high-potential clients, educational networks, and institutional buyers.
• Client Advisory: Handle incoming inquiries from potential institutional partners and individual test-takers across all channels (phone, email, and social platforms) with a strict customer-first orientation.
• Reporting & Analytics: Prepare, evaluate, and present regular marketing intelligence, sales pipelines, and partnership progress reports to senior management.
• B2B Presentations: Prepare and deliver tailored, impactful presentations to prospective institutional clients.
• Client Advisory: Handle incoming inquiries from potential partners and participants professionally via phone, email, and social communication platforms.
• Target Achievement: Drive sales and maximize revenue for TOEFL iBT and TOEFL ITP tests to meet organizational growth targets.
• Event Management: Organize and actively execute experiential marketing activities, including education expos, career fairs, and targeted school/university visits.
• Relationship Management: Nurture and maintain strong, long-term professional relationships with existing and new clients.

REQUIREMENTS

• Education: Minimum Bachelor’s Degree (S1) in Marketing Communication, Public Relations, Business Management, or a related field.
• Experience:
  • Minimum 2 years of proven experience in marketing and sales of educational products.
  • Demonstrated background in telemarketing, event organizing, and B2B sales within the education sector.
• Technical Skills: Proficient in MS Office (Advanced Excel skills are highly preferred) and active management of business Social Media applications (Facebook, X/Twitter, Instagram, YouTube).
• Network: Possess an established, proven professional network with universities, schools, and corporate institutions.

DESIRED QUALIFICATIONS & ATTRIBUTES

• Language: Professional business proficiency in both written and spoken English.
• Mindset: Highly customer-service oriented with a deep passion for enhancing global educational opportunities.
• Soft Skills: Exceptional communication, time management, and presentation skills.
• Work Style: A creative, innovative, and quick learner who excels both independently and within a collaborative team environment.
• Resilience: Ability to perform efficiently under tight schedules, meet pressing demands, and respect strict deadlines.
• Flexibility: Willingness to work a flexible schedule, including participating in weekend or evening events as required by business operations.

HOW TO APPLY

Interested candidates who meet the above criteria are invited to submit their updated resume and application letter to:

recruitment@iief.or.id
Closing Date: 19 July 2026
Email Subject Line: MKT01

Note: Only shortlisted candidates will be contacted for an interview.