Senior Project Coordinator

Senior Project Coordinator 

Retail Lifestyle Brand – ZUMA Sandals
PT Dream Dare Discover
Location: Surabaya | Full-time
Reports to: Chief Executive Officer

Turn Strategy Into Structured Execution

ZUMA is a fast-growing Indonesian lifestyle sandal brand built on bold identity, creativity, and everyday comfort.

With more than 50 retail stores across Java, Bali, Sumatra, Sulawesi, and Nusa Tenggara—supported by growing digital, marketplace, wholesale, and other business channels—ZUMA is entering an exciting phase of national expansion and organizational development.

As the company continues to grow, strong coordination, structured follow-up, and clear management visibility are becoming increasingly important.

We are looking for a highly organized, analytical, and proactive Senior Project Coordinator to support the CEO in monitoring strategic initiatives, coordinating cross-functional projects, consolidating management reports, and ensuring that key action plans are executed effectively.

This is an opportunity to work closely with the CEO and contribute directly to strategic projects across ZUMA and other business ventures within the company.

Why This Role Matters

As Senior Project Coordinator, you will help turn strategic direction into structured and measurable execution.

You will serve as a coordination point between the CEO, business units, and cross-functional teams—ensuring that priorities are clearly communicated, progress is consistently monitored, risks are identified early, and deliverables are completed according to agreed timelines.

You will also consolidate complex information into clear executive summaries, helping the CEO review progress, identify critical issues, and make informed decisions.

This role is ideal for someone who is comfortable coordinating people, managing timelines, reviewing reports, analyzing business and campaign performance, and following up on multiple priorities in a fast-paced environment.

Key Responsibilities

• Support the CEO in monitoring and coordinating strategic projects across business units.

• Follow up on management directions, project deliverables, action items, and agreed timelines.

• Coordinate with cross-functional teams to ensure projects are executed effectively and according to business priorities.

• Consolidate project updates, meeting outcomes, operational reports, and campaign performance into clear executive summaries.

• Provide regular updates to the CEO regarding project progress, key achievements, risks, delays, and issues requiring decisions.

• Support strategic planning, process improvement, and internal system development initiatives.

• Coordinate meetings, document key decisions, assign action items, and monitor completion.

• Identify project bottlenecks, dependencies, and potential risks, and escalate critical matters when required.

• Support the planning and coordination of digital advertising and marketing campaigns based on business objectives.

• Assist in developing Burst Campaign and Evergreen Campaign strategies based on business needs.

• Coordinate campaign planning, execution, monitoring, evaluation, and reporting with internal teams and external partners.

• Monitor and analyze relevant campaign metrics, including reach, engagement, traffic, conversion, sales contribution, advertising spend, and return on ad spend.

• Identify campaign insights, performance gaps, optimization opportunities, and recommended follow-up actions.

• Ensure that management directions are clearly communicated and translated into structured action plans.

• Maintain organized and accurate records of project documents, reports, decisions, meeting notes, and confidential business information.

Qualifications

• Bachelor’s degree in Management, Business, Marketing, Communication, Industrial Engineering, Information Systems, or a related field.

• Minimum 3 years of experience in project coordination, project management, strategic planning, business operations, digital marketing, PMO, or a related role.

• Experience supporting senior management, a CEO Office, or cross-functional strategic projects is preferred.

• Strong ability to manage multiple projects, timelines, deliverables, and follow-up actions.

• Able to consolidate complex information into concise, clear, and structured executive reports.

• Strong analytical, problem-solving, communication, presentation, and stakeholder management skills.

• Basic understanding of digital advertising, campaign management, and performance metrics.

• Familiarity with Meta Ads, TikTok Ads, performance marketing, or digital campaigns is an advantage.

• Proficient in Microsoft Office or Google Workspace, particularly Excel or Google Sheets, PowerPoint or Google Slides, and Word or Google Docs.

• Familiarity with project management tools such as Notion, Trello, Asana, ClickUp, Monday.com, or similar platforms is preferred.

• Highly organized, detail-oriented, proactive, and consistent in following up on tasks.

• Strong sense of urgency, ownership, accountability, and confidentiality.

• Able to work independently while coordinating effectively across multiple teams.

• Comfortable working in a fast-paced environment with multiple priorities.

• Willing to work on-site in Surabaya.

Key Competencies

• Project coordination and monitoring

• Strategic planning support

• Executive reporting

• Data consolidation and analysis

• Problem-solving

• Stakeholder management

• Cross-functional coordination

• Communication and presentation

• Time and priority management

• Attention to detail

• Ownership and accountability

• Adaptability

• Continuous improvement mindset

• Digital campaign understanding

What Success Looks Like

In this role, success means:

• Strategic projects across business units are clearly tracked and consistently followed up.

• CEO directions are translated into clear action plans, responsible persons, and measurable timelines.

• Management receives concise, accurate, and timely project updates.

• Project risks, delays, dependencies, and bottlenecks are identified and escalated early.

• Meetings result in clear decisions, action items, ownership, and follow-through.

• Cross-functional coordination becomes faster, more structured, and more accountable.

• Strategic initiatives, operational improvements, and campaigns are executed according to agreed priorities.

• Business and campaign performance reports provide clear insights and actionable recommendations.

• Project documents, decisions, and progress records are organized and easy to review.

• The CEO has stronger visibility over priorities, progress, risks, and matters requiring decisions.

Why Join ZUMA?

• Help shape the growth of one of Indonesia’s rising lifestyle footwear brands.

• Work closely with the CEO on strategic initiatives with visible business impact.

• Gain exposure to multiple business functions, projects, and growth priorities.

• Take ownership of project monitoring, executive reporting, and cross-functional coordination.

• Contribute to operational improvement, internal systems, strategic planning, and campaign execution.

• Collaborate directly with key decision-makers in a fast-moving organization.

• Work on real business challenges where strong ideas can quickly become actual execution.

• Develop a broader understanding of how strategy, operations, marketing, and performance come together.

• Join an entrepreneurial environment that values initiative, ownership, continuous improvement, and measurable results.

Ready to Make Your Mark?

If you are highly organized, proactive, analytical, and confident in coordinating multiple projects and stakeholders, we would love to meet you.

This role is ideal for someone who enjoys turning strategic direction into structured execution, keeping teams aligned, and providing management with the visibility needed to make better and faster decisions.

Apply now and help strengthen the execution behind ZUMA’s next stage of growth.