Ads Specialist

About the role

Join the dynamic team at PT NPLUS TECHNOLOGY INDONESIA as a full-time Ads Specialist. In this exciting role, you will be responsible for planning, executing, and optimizing paid digital advertising campaigns across Meta and TikTok platforms to drive brand awareness, customer acquisition, and business growth. Based in the vibrant city of West Jakarta, you will play a key role in shaping the company’s digital marketing performance and contributing to impactful campaign results.

What you'll be doing

• Plan, execute, and optimize paid advertising campaigns across Meta Ads and TikTok Ads platforms

• Manage advertising budgets effectively to maximize campaign performance and achieve KPIs such as ROAS, CPM, CTR, and CPA

• Develop audience targeting, segmentation, retargeting, and funnel-based campaign strategies to improve conversion performance

• Collaborate closely with creative and marketing teams to brief and develop high-performing ad creatives tailored for each platform

• Monitor campaign performance daily, analyze data insights, and make fast optimization decisions to improve results

• Prepare clear and actionable campaign reports, providing recommendations based on performance analysis

• Stay updated with digital advertising trends, platform updates, and best practices to ensure campaigns remain competitive and effective

• Support integrated marketing initiatives by aligning paid campaigns with overall brand and business objectives

What we're looking for

• Minimum 2–4 years of hands-on experience managing paid advertising campaigns on Meta Ads and TikTok Ads

• Strong understanding of digital advertising metrics including ROAS, CPM, CTR, and CPA

• Proven ability to manage ad budgets independently and deliver measurable campaign performance

• Solid knowledge of audience segmentation, retargeting strategies, and full-funnel campaign structures

• Ability to work collaboratively with creative teams and provide effective creative direction for ad performance

• Strong analytical mindset with the ability to interpret data, identify trends, and optimize campaigns quickly

• Proficiency in Meta Ads Manager and TikTok Ads Manager

• Experience handling campaigns for F&B, FMCG, or consumer brands is an advantage

• Excellent communication, reporting, and problem-solving skills

What we offer

At PT NPLUS TECHNOLOGY INDONESIA, we value our employees and strive to provide a supportive and rewarding work environment. You can expect a competitive salary, opportunities for professional development, and a collaborative culture that encourages innovation and growth. Join our team and be part of an exciting journey in building impactful digital campaigns and driving business success.

About us

PT NPLUS TECHNOLOGY INDONESIA is a growing technology company focused on delivering innovative solutions and impactful brand experiences. With a strong emphasis on creativity, performance, and customer engagement, we are committed to helping brands grow through data-driven marketing and digital innovation. Our passionate team works collaboratively to push boundaries and achieve exceptional results.

Apply now to become our new Ads Specialist and be part of our dynamic and growing team!