Fashion Designer

Heart Troops is a growing modest fashion brand dedicated to creating thoughtfully crafted pieces based in Jakarta.

We are looking for a Fashion Designer to join our team. This role focuses on creative product development; translating ideas, trends, and brand direction into strong product concepts that resonate with our audience. You will work closely with cross-functional teams to develop collections, explore creative artworks and product details.

Responsibilities

• Develop seasonal and monthly product concepts aligned with brand identity and business goals.

• Research trends, materials, colors, silhouettes, and customer preferences within the modest fashion market.

• Create creative product designs from concept to development stage, including moodboards and product direction.

• Develop print, embroidery, graphic, or artwork concepts for selected products when needed.

• Collaborate closely with production, merchandising, marketing, and leadership teams throughout the product development process.

• Support sample review and fitting processes to ensure products align with creative direction and brand standards.

• Contribute ideas for campaign themes, collection storytelling, and product positioning.

• Maintain awareness of market trends, competitor movements, and customer feedback to improve future collections.

• Help build and improve creative development workflows, documentation, and product planning systems as the company grows.

• Adapt to dynamic business needs and contribute beyond core responsibilities in a fast-moving SME environment.

Qualifications

• Bachelor’s degree in Fashion Design.

• Prior experience in modest fashion, womenswear, or related fashion industry is preferred.

• Strong sense of aesthetics, storytelling, color, and product direction.

• Able to create design concepts and visual artworks aligned with brand identity.

• Familiar with Adobe Illustrator, Photoshop, or other relevant creative software.

• Understanding of garment construction and product development process is a plus, though this role is less technical-focused.

• Growth-oriented mindset with willingness to learn, test, and improve continuously.

• Comfortable working in a dynamic SME environment with evolving responsibilities.

• Good communication and collaboration skills across teams.

• Passionate about fashion, trends, and creating meaningful products for customers

Please also attach your most updated Portfolio on CV/Resume