Content Specialist

Responsibilities

• Create, plan, and execute content strategies aligned with marketing objectives.
• Produce engaging content for social media, websites, blogs, email campaigns, and other digital platforms.
• Write compelling captions, copywriting, and promotional content in English and Indonesian.
• Design and edit visual content using Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, After Effects, or similar).
• Collaborate with internal teams to develop content ideas and campaign concepts.
• Manage content calendars and ensure timely content delivery.
• Monitor content performance and provide recommendations for improvement based on analytics.
• Stay updated with social media trends, digital marketing trends, and industry best practices.
• Ensure all content maintains brand consistency and quality standards.
• Support branding, promotional, and marketing activities through creative content development.

Requirements

• Bachelor's degree in Marketing, Communications, Design, Multimedia, Journalism, or related fields.
• Minimum 2–3 years of experience as a Content Specialist, Content Creator, Social Media Specialist, or similar role.
• Proficient in Adobe Creative Suite, including Photoshop, Illustrator, Premiere Pro, and/or After Effects.
• Strong copywriting and caption-writing skills.
• Excellent written and verbal communication skills in English and Indonesian.
• Strong understanding of social media platforms, content trends, and audience engagement strategies.
• Experience in content planning, campaign execution, and performance analysis.
• Creative mindset with strong attention to detail.
• Ability to manage multiple projects and meet deadlines in a fast-paced environment.
• Portfolio showcasing content creation, graphic design, video editing, and copywriting projects is preferred.