Ecommerce Manager

Key Responsibilities

• Platform Strategy & Growth

  • Define and execute platform?specific strategies for TikTok Shop, TikTok GO, Tokopedia, and Shopee Mall.

  • Prioritize assortment, pricing, promotions, and content mix per platform to maximize revenue and margin.

• Full?Funnel Campaign Management

  • Plan and run acquisition campaigns (paid & organic), conversion optimization, and retention programs (vouchers, bundles, loyalty).

  • Coordinate creatives, copy, and product feeds to align with platform algorithms and seasonal peaks.

  • Live Commerce & Live Shop Sessions

    • Own the end?to?end live commerce program: concept, host selection/training, scripts, product selection, offers, and technical setup.

    • Manage live session calendar, KPIs, rehearsals, and post?live follow?ups (replays, clips, UGC).

  • Catalog & Operations

    • Maintain accurate product listings, inventory sync, pricing, and promotions across platforms.

    • Work with supply chain and fulfillment teams to ensure SLAs, stock replenishment, and returns handling.

  • Performance Measurement & Optimization

    • Track and analyze funnel metrics (impressions, CTR, conversion rate, AOV, CAC, ROAS, LTV).

    • Run A/B tests on creatives, titles, thumbnails, and offers; implement learnings rapidly.

  • Partnerships & Platform Relations

    • Manage relationships with platform account managers; negotiate promotional placements and participate in platform programs.

  • Cross?Functional Collaboration

    • Coordinate with Marketing, Creative, Product, Customer Service, and Finance to align campaigns, budgets, and customer experience.

  • Compliance & Brand Safeguards

    • Ensure all listings, promotions, and live content comply with platform policies and protect brand integrity.

• Required Qualifications

  • Experience: 3–5+ years managing ecommerce on third?party marketplaces or live commerce platforms; demonstrable results on at least two of the named platforms.

  • Education: Bachelor’s degree in Marketing, Business, E?commerce, or related field (or equivalent experience).

  • Technical Skills: Comfortable with marketplace seller consoles, analytics dashboards, basic Excel/Google Sheets, and familiarity with feed management tools.

  • Language: Fluent in Indonesian; strong written and verbal communication skills for copy and live hosting coordination.

  • Other: Proven track record running live commerce sessions or coordinating hosts/creatives for live shopping