Digital Marketing & Sales Specialist

PT. Terra Eden Bali is a Bali based property company specializing in secure freehold and leasehold property investment opportunities.

We are looking for a Digital Marketing Specialist who can develop and execute performance-driven digital marketing strategies to promote our properties, generate qualified investor leads, and increase brand awareness in both local and international markets.

Key Responsibilities

• Manage social media platforms and digital marketing campaigns.

• Plan and create engaging marketing content for Instagram, Facebook, TikTok, and other digital channels.

• Develop and execute Meta Ads and Google Ads campaigns.

• Generate, manage, and follow up potential property investor leads.

• Work closely with the Sales Team to improve lead conversion and property sales.

• Monitor, analyze, and optimize advertising performance.

• Understand and evaluate key advertising metrics, including ROI, ROAS, CPL, CPC, CTR, conversion rate, and cost per acquisition.

• Manage and coordinate KOLs, influencers, content creators, and brand collaborations, including outreach, negotiation, campaign briefs, content monitoring, and performance evaluation.

• Develop creative concepts for property marketing campaigns, including graphic design and short-form video content.

• Prepare regular reports and recommendations to improve campaign performance.

Requirements

• MUST be proficient in English & Bahasa Indonesia.

• Minimum 1–3 years of experience in Digital Marketing, Performance Marketing, Social Media, or Sales.

• Proficient in Meta Ads Manager, Google Ads, Instagram, Facebook, and TikTok.

• Good understanding of digital advertising strategy, targeting, retargeting, lead generation, and conversion funnels.

• Strong understanding of ROI and ROAS and ability to optimize campaigns based on performance data.

• Experience in handling KOLs / Influencers / Content Creators is highly preferred.

• Strong communication, sales, negotiation, and coordination skills.

• Creative, proactive, analytical, and target-oriented.

• Property, Real Estate, Hospitality, or Tourism marketing experience is a plus.

• Willing to work on-site in Nusa Dua, Bali.

Portfolio Requirement

Applicants must provide a portfolio demonstrating relevant previous work, preferably including one or more of the following:

• Meta Ads / Google Ads campaign portfolio, including campaign results or performance metrics.

• Social media and digital marketing campaign portfolio.

• Graphic design / content design portfolio.

• Video, Reels, TikTok, or other short-form content portfolio.

• KOL / Influencer campaign examples, if available.

Join Terra Eden Bali and help us connect local and international investors with exciting property investment opportunities in Bali.