Content Creator

Job Description

As a Content Creator, you will be responsible for managing the end-to-end video content creation process for the company’s social media, from developing ideas and writing scripts to production, editing, publishing, and evaluating content performance.

In this role, you will be the main person responsible for creating engaging content that increases audience engagement, builds brand awareness, and supports the company’s business and sales goals.

This position requires someone who can work independently, take initiative, and apply both creative and analytical thinking throughout the content creation process.

Responsibilities:

1. Create engaging video content that aligns with the company’s needs and helps increase engagement, brand awareness, and sales.

2. Write scripts and develop creative content ideas based on current social media trends.

3. Act as the on-camera talent for the content produced.

4. Shoot video content using a mirrorless camera.

5. Edit videos using Adobe Premiere Pro and/or CapCut Desktop.

6. Upload content to TikTok, Instagram Reels, and YouTube Shorts.

7. Develop content plans and content calendars to maintain a consistent posting schedule.

8. Research trends on TikTok, Instagram, and other social media platforms to create relevant and engaging content.

9. Respond to comments and interact with the audience to increase engagement.

10. Analyze content performance using TikTok and Instagram analytics and provide recommendations for future content development based on the results.

Work Routine:

a. Daily

1. Create 2–3 content scripts related to the iPhone and its ecosystem.

2. Shoot video content using a mirrorless camera.

3. Edit videos using Adobe Premiere Pro and/or CapCut Desktop.

4. Upload content to TikTok and Instagram Reels.

5. Respond to comments and interact with the audience.

b. Weekly

1. Prepare and analyze weekly content performance reports.

2. Evaluate content performance and develop ideas for future content improvement.

c. Monthly

1. Prepare and analyze monthly content performance reports.

2. Evaluate KPI achievement and develop strategies to improve content performance.

Qualifications:

1. Minimum D3/S1 degree, preferably in Communication, Visual Communication Design (DKV), Advertising, Broadcasting, or a related field.

2. Minimum 2 years of experience as a Content Creator or in the creative industry.

3. Confident appearing in front of the camera, with strong communication and storytelling skills.

4. Able to write engaging and easy-to-understand scripts.

5. Proficient in Adobe Premiere Pro and/or CapCut Desktop.

6. Familiar with using mirrorless cameras and basic lighting techniques.

7. Actively follows trends on TikTok, Instagram, and other social media platforms.

8. Understands social media analytics and can use data to support content and business decisions.

9. Creative, proactive, able to work efficiently, detail-oriented, and well-organized.

10. Comfortable working with KPIs and meeting established deadlines.