Brand Content Creator Freelancer

Healthy Food & Premium Lifestyle

Job Description

Melts is looking for a Freelance Content Creator to create premium lifestyle and product-focused content that aligns with our brand image.

This role is project-based and can be done remotely (WFH/WFA). Products will be delivered directly to the creator for content production.

Responsibilities

- Create engaging short-form video content (TikTok, Instagram Reels, etc.) featuring Melts products.

- Produce high-quality visuals with a clean, elegant, and premium aesthetic.

- Develop authentic storytelling that highlights product quality, gifting moments, and healthy lifestyle positioning.

- Deliver edited videos according to agreed project timelines.

- Follow content briefs while maintaining a natural and personal creator style.

- Provide raw footage when requested.

Qualifications

- Female, preferably 23–35 years old.

- Active content creator on Instagram and/or TikTok.

- Strong personal branding with a healthy, lifestyle, wellness, fitness, food, or premium living focus.

- Able to create premium-looking content with clean visuals and attention to detail.

- Comfortable appearing on camera and creating product-focused content.

- Audience profile aligns with middle-upper to upper-class consumers.

- Experience creating content for food, beverage, wellness, beauty, lifestyle, or premium brands is a plus.

- Owns basic content production equipment (smartphone/camera, lighting, etc.).

- Able to work independently and remotely.

Work Arrangement

- Freelance / Project-Based

- Remote (WFH/WFA)

- Products will be shipped to creator's location

- Compensation per project/video (to be discussed based on portfolio and experience)

Portfolio Requirement

Please include:

- Instagram and/or TikTok account

- Sample content portfolio

- Previous brand collaborations (if any)

- Rate card per content/video (if available)