Job Description
Full details about the role and requirements
Yukerja Summary
The Marketing Executive role at JASPAL Group is curated from JobStreet (category Marketing & Penjualan). Note the work location (Phra Khanong, Bangkok) before applying. Yukerja.com is not the employer — applications are handled on the official source site.
Job Summary:
We are seeking a highly creative and trend-driven Marketing Executive with a strong editorial mindset to lead social media strategies for fashion and lifestyle brands. This role requires a deep understanding of fashion aesthetics and the ability to translate trends into high-impact, magazine-quality content.
Key Responsibilities:
Develop and execute social media strategies aligned with fashion & lifestyle positioning
Manage all social media platforms (Instagram, Facebook, TikTok, X)
Plan and oversee content calendars with strong storytelling and visual direction
Lead creative direction for content, ensuring an editorial and magazine-quality output
Conceptualize and produce campaigns inspired by fashion editorials (e.g., lookbooks, styling stories, seasonal drops)
Collaborate with photographers, stylists, and creative teams to deliver premium visuals
Analyze performance metrics and optimize content for engagement and growth
Stay updated on fashion trends, pop culture, and global editorial movements
Manage influencer/KOL collaborations and brand storytelling through partnerships
Lead and mentor the social media team
Qualifications:
Bachelor’s degree in Marketing, Communications, Fashion, or related field
2–5 years of experience in social media, digital marketing, or fashion editorial
Background in fashion magazine, agency, or editorial content is a strong advantage
Strong understanding of fashion styling, visual storytelling, and brand aesthetics
Proven experience in leading creative content and managing a team
Strong analytical and communication skills