Job Description
Full details about the role and requirements
Yukerja Summary
The Social Media Strategist role at Central Mega Kencana is curated from JobStreet (category Keuangan & Perbankan). Note the work location (South Jakarta, Jakarta) before applying. Yukerja.com is not the employer — applications are handled on the official source site.
Social Media Strategic Planner
Responsibilities
Develop monthly social media strategies, content plans, and digital activation initiatives aligned with brand objectives.
Drive end-to-end content planning, including strategic communication, content ideation, campaign planning, and editorial calendar development.
Develop strategic content directions for brand campaigns, events, and digital activations, ensuring alignment with brand positioning and objectives.
Collaborate with Creative, PR, Digital, and related teams to execute integrated social media campaigns.
Monitor social media trends, audience behavior, competitor activities, and industry insights to identify content opportunities.
Analyze social media performance and translate insights into actionable recommendations to optimize content strategy and campaign effectiveness.
Qualifications
Bachelor's degree in Marketing, Communication, or a related field.
2–4 years of experience in Social Media Planning, Content Strategy, Digital Marketing, or a related role.
Proven experience developing content strategies, content pillars, editorial calendars, and campaign planning.
Strong understanding of Instagram, TikTok, and audience behavior across social media platforms.
Experience analyzing social media insights and using data to optimize content performance and engagement.
Social media savvy with strong awareness of digital trends and internet culture.
Creative, analytical, proactive, and able to collaborate effectively with cross-functional teams.
Experience in luxury, fashion, beauty, retail, or lifestyle brands is an advantage.
Portfolio showcasing social media strategies, campaign planning, or content planning is highly preferred.
Available to join as soon as possible and willing to work full WFO in South Jakarta.